TriSports.com Acquires TRIFEST Events

Tucson, AZ October 1, 2009:  TriSports.com has announced its acquisition of TRIFEST Events.  TRIFEST began in 2007 as the North American kick-off to the multisport season and combined an educational conference, a consumer expo, and had affiliated training camps offered by some of the top multisport coaches in the country and a number of free group rides and runs.  TriSports.com, a Tucson based retailer, has historically been the Presenting Sponsor of the event and was very involved in the planning and execution of the event. “Acquiring the company simply made sense,” said TriSports.com VP Debbie Claggett.  “We were already so involved in the event and everyone had the perception that it was our event no matter how hard we tried to explain the separation, so it truly is now a TriSports.com event.”  The 2010 event will turn into a month-long event with in-store demos, clinics and special events designed to really help athletes kick-off their season.  There are currently numerous affiliated camps for the 2010 event including Carmichael Training Systems, Cliff English Coaching, Grasky Endurance, Full Spectrum Sports, Gorilla MultiSport and Coach Troy.  There will still be an opportunity for coaches and ACSM members to earn Continuing Education Units, though specific details will be announced at a later date.